In partnership with the Last Night A DJ Saved My Life foundation and the War Child organization, Carl Cox is launching an initiative that will allow anyone, anywhere on the planet, to aid children living in conflict zones just by sending a text. The idea is to inspire those who admire Cox and his mission to give £5 by texting “OHYES” to 70660. Simple as that. Instagive will handle collecting the donations and fork them over to War Child, which will in turn funnel them to children who are in harm’s way everywhere from the Middle East to Africa.
Another arm of British LNADJ’s fundraising efforts involved a nationwide DJ competition; there’s already a winner, 19-year-old Holly Louise, who will be performing with Cox for House The House on May 11 at the House of Commons. Additionally four donors to Cox’s cause will be randomly selected for VIP guestlist passes to the performance. That drawing closes on May 7, but other prizes will be offered through the initiative through its closing date of July 7.